News & Updates
BackDebrief - New Product Pages
With time spent browsing through Rothco’s new website, I’m sure you noticed our redesigned product pages. In a couple of clicks and a few seconds of scrolling, visitors experience an in-depth look at our items that includes essential product information and enhanced content. Below is a brief overview of key aspects found within our product pages, which include the Tactical BDU Pants and Tactical Extraction Pants.
Improved Variation Selection
Showcases all available colors and sizes in an easy-to-read display.
Features / Description / Specs
Describes key product features and specifications through various tabs.
Advanced Product Features
Provides advanced visual story-telling.
Product Suggestions
Offers curated and AI driven recommendations.
Speaking of product recommendations, the next blog post will cover our website's search function and overall experience based on user preferences. - Skyler Thayer, Ecommerce Coordinator
